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yūbi blonde anti-brass purple balm

for lightened hair
yūbi blonde anti-brass purple balm is rated 4.5 out of 5 by 68.
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yūbi blonde anti-brass purple balm is an intense deep purple balm treatment enriched with Japanese c ... read more

  • yūbi blonde anti-brass purple balm
  • yūbi blonde anti-brass purple balm
yūbi blonde anti-brass purple balm

yūbi blonde anti-brass purple balm

for lightened hair

One size available
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free shipping on

orders 50+
yūbi blonde anti-brass purple balm is an intense deep purple balm treatment enriched with Japanese cool pigment and white peony. the balm neutralises brassiness and unwanted yellow tones while providing intense nourishment and smoothness to hair fibres. 

after shampooing, apply yūbi blonde anti-brass purple balm to wet hair and massage onto mid-lengths and ends. leave on for 5 minutes for highlighted hair, or for colored hair, leave on for 3 minutes. rince thoroughly.
routine by blonde type:
- bleached hair: apply daily
- highlighted hair: apply daily
  - silver hair: apply daily

neutralizes yellow tones for a long lasting cool blonde
nourishes & smoothes the hair
adds a natural glow and a lavish touch to smooth hair

japanese white peony
sustainiably sourced in the Japanese niigata mountains, the white peony symbolizes purity. collected by hand, 15 years have been spent on the selective harvesting of the precious ingredient.

japanese cool pigment
made in exclusivity for shu uemura art of hair by a leadiing ink manufacturer, japanese cool piigment uses the same technology as shu uemura beauty products. the formula combines intense violet pigments with advanced cool pigment technology to achive the art of neutralisation.

fragrance
a vibrant woody/floral fragrance made in exclusivity for shu uemura art of hair.
top note: timpur pepper, cardamom, green mate, ginger
heart note: white peony, jasmine, freesia, osmanthus
base note: white musk

full ingredient list

shu uemura artistry

complete your routine

    Rated 3 out of 5 by from Great Product- Could Tone Better The treatment smells so nice. It has a great texture and did not leave my hair greasy or oily. However, the product did not tone as well as I had hoped for. I prefer a very "cool, ashy" blonde.
    Date published: 2022-01-19
    Rated 5 out of 5 by from WOWWWW!!!!! This treatment mask, is UNREAL!!!! I’ve had people asking me if I had got my hair dyed again when it’s just from the mask & shampoo! It leaves your hair feeling so nice and smooth and doesn’t dry it out like other purple treatments. You get visible results legitimately after one use. You will NOT regret purchasing this product or brand of products
    Date published: 2022-01-19
    Rated 5 out of 5 by from Highly recommend this mask! I’ve been using this product for approximately 4 weeks. I started using right after colouring my hair. I have been so happy with the results! My hair tends to go brassy after lightening but it did not this time. It has stayed vibrant and a beautiful blonde colour. I will definitely be purchasing! I received this product to try for free through Home Testers Club but I will 100% purchase once this bottle is done.
    Date published: 2022-01-18
    Rated 4 out of 5 by from Purple Mask This hair mask left my hair shiny and did feel softer after a few uses. I wondered if it stains the hair purple, but it did not. It also smells good and not very chemicaly!
    Date published: 2022-01-18
    Rated 4 out of 5 by from Great product I thought this product was great, my hair was soft, no brass and smelled great after using it.
    Date published: 2022-01-18
    Rated 5 out of 5 by from Great product! Great product. The texture was creamy and perfect. It smell not too strong, just enough to make my hair smell amazing - unlike other products that smell like they contain a lot of harsh chemicals. The price was fair considering the size of the product and the quality of it. I would recommend this product and will most likely buy it once this one is empty.
    Date published: 2022-01-17
    Rated 3 out of 5 by from Mask for blonde hair I had the opportunity to test the Shu Uemura anti-brass purple mask in exchange for my honest review. I have light ash blonde highlight hair and I prefer more of a silver tinge. While the mask was nourishing and smelled amazing, it didn’t take all of the brassiness away, even after following the directions on the box. My hair did feel soft and less damaged after using the mask. I would use as conditioning mask but I am not sure I’d buy it again for brassiness.
    Date published: 2022-01-17
    Rated 5 out of 5 by from Works like magic! Amazing results after just one use. This balm neutralized brassiness and the unwanted yellow tones I had, it provides intense nourishment, hydration and leaves my hair incredibly soft and shiny. Although, I know it’s on the pricy side but If you want amazing results and a luxury product that works like magic, Shu Uemura Anti- Brass purple mask is worth it!
    Date published: 2022-01-14
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